Topic 2 Management Information Systems
In the exam you are expected to:
The five classical functions of a manager are:
1. Planning – the direction a company takes e.g. diversifying, where to operate.
The role of a management information system (MIS) is to provide a manager with sufficient information to make informed decisions to help him to carry out the above functions. The best definition of an MIS is:
The role of a management information system is to convert data from internal and external sources into information that can be used to aid in making effective decisions for planning, directing and controlling.
We need to make the distinction between a data-processing system and an information system:
· Data processing systems record day too day transactions, e.g. sale of a CD to a customer.
· Operational Information systems read the collected data and do things like producing lists of items that need to be re-ordered.
· The MIS will analyse the sales data to highlight sales trends of different product lines, to enable decisions to be made as to whether the product needs special promotion, or whether it should be discontinued.
The MIS deals with internal and external information. The internal information can be got quite easily from the various systems on the company network, e.g. sales figures for each product line. The external information is gathered from:
· Intelligence about competitors’ activities. This can come through reading articles in the press, leaks, or even industrial espionage.
· Information about population shifts. As the population gets older, the less likely they are to be interested in pop-music or customising cars, but are more likely to be interested in weight-loss products or holidays for the over 50s.
· Economic and social factors. Sales of cars would go down in an area where a major employer had just closed down a plant.
· Government Legislation. Financial forecasts would change if the minimum wage rose.
The MIS can be used to gather information from both formal and informal flows of information.
· A formal flow of information is one in which a procedure is adopted, e.g. the downloading of sales figures from several branches first thing on a Monday morning. External data can be collected using specialised data collection agencies such as Dun and Bradstreet who produce economic data for academic and commercial organisations. Formal flows can also come from people working on the same document at several locations, or by use of e-mail, or by use of company intranets.
· Informal information flows come from chance meetings, reading magazines or newspapers, or watching the news on TV.

The MIS must produce information for managers on three levels:
· Operational – day-to-day decisions such as ordering in more stock
· Tactical – decisions that have a short to medium term effect, e.g. introducing a new product to a particular retail outlet;
· Strategic – long term decisions that will affect the future of the organisation, e.g. whether to open a new store, or take over a rival concern.

In 1973 a study showed the following about the time taken by a manager on various different tasks:
· Desk work – 22 %
· Travel – 3 %
· Unscheduled meetings – 10 %
· Scheduled meetings (the practical alternative to work) – 59 %
· Telephone calls – 6 %.
Some chief executives have to change their attention rapidly form one task to another. In some cases, half their activities last less than nine minutes.
Types of Decision
A manager can make two kinds of decision:
· Structured – which are repetitive and need a definite routine and procedure to deal with them, e.g. stock is below 15 %, so an order need to be place with a supplier.
· Unstructured – require knowledge, insight, and evaluation. They may well crop up without warning, and the right decision can be critical.

The manager may well go through the following stages when considering what
decision to take:
1. Recognise the problem. The MIS may give information about the performance of the department, and where there is a problem.
2. Consider the solution. A spreadsheet could be used to consider “What if” scenarios.
3. The solution is chosen using the manager’s experience as well as the information produced by the MIS.
4. The solution is implemented and reviewed. Again the MIS can provide the data on which the solution is evaluated.
Often solutions do not proceed smoothly and there may have to be backtracking from one stage to another.
Desirable features of an MIS
· Be flexible - allowing for different ways of analysing data and evaluating information.
Be able to support a range of skills and knowledge.
· Provide interpersonal communication with other people
in the organisation.
·
Not
require
extensive periods of concentration
as managers switch between different tasks.
· Make it easy to interrupt the work and return to it at a later time
· Protect a manager, from information overload.
The construction of a specialist computer system often involves large teams of people, and it is absolutely critical that they are managed correctly. If they are not, the project will be at best inefficiently run or at worst go belly-up. There are a good number of sophisticated computer projects that have attracted publicity for all the wrong reasons, usually with the waste of many millions of euros of public money.
There are a number of ways that computer projects can be managed. We will look at
· the systems life cycle
· the waterfall model
· prototyping.
The systems life cycle was the traditional way in which projects were carried out. Each stage was completed before the next was started.

You will have done something fairly similar with your project. This system had its drawbacks, in that experience in a later stage could not inform work that had been done previously.
In the waterfall model, it is possible to rework earlier stages in the light of experience gained at a later stage. Each stage is signed off and the next stage is proceeded with. However the end user is rarely involved in the development stage, even though they may well be involved in signing off. It is therefore critical that the analysts and the programmers understand the end-users’ requirements. This can be quite difficult with the waterfall model.

The waterfall model has disadvantages, which can be overcome using prototyping, in which a model of the system is developed in partnership with the end-user. The features are worked out with the end user using a prototype, and the end user can have a considerable input into the development of a project. The approach is shown below:

Benefits are:
· Misunderstandings are detected at early stages
· the user will notice any missing functions, incomplete or inconsistent requirements.
· can be built quickly to demonstrate systems
· it can be used for training before the system is finished
Drawbacks are:
· Project management can be discoordinated or even sloppy.
· Meetings with end users can become time consuming.
· The final result could be completely different to what was requested in the first place.
There are several different ways of prototyping:
· Piloting – Test the feasibility of the design proposal
· Modelling – building to develop an understanding of the user’s requirements
· Throw-away prototyping – Pilot and modelling are throw away types – once they achieve their purpose the real system is built.
· Evolutionary prototyping – each prototype built is a step closer to solution.
What Prompts a New System?
1. The current system may not do what it should.
2. Technological developments may have made the current system outdated.
3. The current system may be too inflexible or expensive to maintain.
The scope and objectives of the system are specified. The aim is to understand the problem and see if it is worth continuing. A feasibility report is produced by the systems analyst which considers the five main factors which are (TELOS):
Telos is a Greek word meaning a target.
Once the feasibility study concludes that the project is viable, it proceeds to the requirements analysis. This involves:
All of this is carried out by systems analysts who produce data flow diagrams to picture the company’s operations. Click HERE to see a DFD.
The analysts also consider the costs and benefits implications. They also consider the way the project will be implemented:
Finally a report is written with a recommendation to proceed or abandon the project.
The next stage is the system design:
You will have done much of this in your Module 3 project (didn’t you?).
Then there’s the implementation, where the system is coded and tested. Also Hardware is installed, ready to convert from the old system to the new.

There are several ways of conversion:
Once the system is up and running, there is a post-implementation review. It is usually in the first few weeks and months that errors become apparent.
So system maintenance may be needed:


Why an MIS Might Fail
MIS systems are complex and expensive pieces of software, and many people are involved with the design both within the organisation and from outside. Often they are built by software houses to the precise requirements of the organisation. So the client organisation needs to be very clear as to what it wants, and the software house analysts need also to be very clear about the requirements.
MIS failures can be expensive and bring bad publicity to all parties. They can arise due to:
Organisations can judge how successful the implementation of an MIS system has been by applying the following evaluations:
Has proper training been given?
Questions
| 1.
Describe, with the aid of an example, the meaning of formal information flow within an organisation.(AQA Jun 02 Q1) ANSWER |
| 2. A company which distributes car parts has recently expanded and wants to commission a new corporate information system. It needs the system to be successful to ensure the future growth of the business. State five factors that could cause the failure of such an information system. (5 marks)(AQA Jun 02 Q2) ANSWER |
| 3.
Many commercial organisations already operate using computer-based information systems, yet they often introduce new systems or replace current ones. (a) State three reasons why a feasibility study might recommend the replacement or updating of anexisting information system. (3 marks)(b) Describe three factors that should be considered when discussing the introduction of a newinformation system. (6 marks)(AQA Jun 02 Q5) ANSWER |
Now try the Topic Quiz.